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I Love the Smell of Social Media in the Morning: 5 Brainstorming Ideas To...
*EDIT-Important Announcement* I made a huge error in my haste to publish this post. This is what happens when one does not take the time to reread their work and seriously check for errors. For...
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The “Everyone Else is Doing It” Trap of Social Media Marketing Today
I’ll make this short and to the point: If everyone else was jumping off a bridge, would you do that, too? Well, maybe if tethered by a bungie cord. Maybe if it was a little footbridge over a creek....
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I Really Miss the Grande Dames of Social Media
I really do. I miss Erma Bombeck, Dear Abby, Ann Landers, Heloise, Emily Post, et al. Some of you know exactly who I’m talking about and others (*cough*Millenials*cough*) will humor me because, well...
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This Social Media Thing: Is it a Chore?
I admit I still get a little surprised when I’m out and about talking with friends, folks in a checkout line or other small business owners and find out they’re still not sure of this “social media”...
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Pintabulous: Tips for Fabulously Using Pinterest for Your Business
I wrote before about how I coveted Pinterest for my personal use for a very long time. I knew I should be using it for my business, but I really just had so much fun escaping on Pinterest, I was afraid...
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Not Sure What Information Your Customers Want From You? They’re Already...
You see the advice all the time, “Give your customers information they want and post where they hangout”. I’ve advised it several times in my own blog pieces. But, it occurred to me that what is...
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As Easy As C, C, C…Content, Creation, and Curation
Formerly known as just news or articles of interest, content has, in recent years, been dubbed “king” and carries far more weight than you might realize if you’re just getting your social media...
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“I Get By With a Little Help From…”My SMM
As I’ve mentioned before, and has been reiterated by many others in social media marketing, small business owners looking to utilize social media marketing need to go where their customers are and...
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Oh, Pinterest! You Know I Love You, But Now You’re Just Being Silly
I love receiving my weekly “Hey 21st Century SMM! Here are your latest Pin picks” emails from Pinterest. Really, I do. Usually, the suggested pins are pretty spot on for what I’d be interested in or...
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Procrastination: Social Media Is Happening While You’re Still Thinking About It
You’re a small business owner and you’ve heard it all before. You know you’re supposed to be doing social media. You have an idea of what you should be doing and you’ve even maybe dabbled in posting...
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